Blogs

BrandYourself: Parts 1 and 2

BEFORE (9-11-2018):

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AFTER (10-30-2018):

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To improve my score, I deleted a harmful tweet and cleared up search results with my name or parts of my name in them. Most of these results did not have anything to do with me, or had something to do with a family member, but not me specifically.

The Power of Design

joe gebbia

npr_ted_podcasttile

“We’re drones…. accepting these design flaws that don’t improve our lives.”

I got the chance to listen to a podcast that didn’t sound all that fascinating at first. It’s called “The Power of Design” by TED Radio Hour, and it details three important aspects of design in the modern world and their importance in all of our lives. Before the podcast, I sort of thought that the world of design was kind of just one thing, which is ironic since I want my future career to be based somewhat around design. But there are so many different aspects to design, so many that everything that’s ever been man-made, has an aspect of design to it. The podcast details a couple different aspects of the design world, including electronics and architecture, and a very popular travel website. The podcast overall was funny, insightful and entertaining. There was music playing in the background, and there were multiple interviewed guests so as to keep your interest. With a subject only a certain number of people have immense interest in, they manage to keep your interest with new and interesting points made every couple of minutes. I never truly lost interest when listening, and there was always something to take note of.

As for the ads, some of them were relevant, some of them not. The first was American Express, a credit card company, which I didn’t think was totally related. Then again, this podcast is by TED Talks, and American Express could come from Technology category of the name TED (Technology, Entertainment, Design). The second sponsor was the Michigan Lottery, which is NOT related to NPR, probably only sponsoring the podcast due to the big name it’s attached to. One of the last advertisements was for an Amazon Prime Original Series called “Lore” which is a horror series that allegedly explores different myths and legends. I love reading about the supernatural and different ghost stories and such, but the fact that this ad was attached to this specific podcast episode and I just happened to hear it must have been a coincidence. Myths and legends doesn’t have a lot to do with the power of design. This podcast was anything BUT creepy, so this ad doesn’t really fit. Possibly including ads for NPR itself or detailing TED talks more for people who are listening to the podcast but unfamiliar with them would go a longer way for the station trying to include advertisements in their episodes.

The podcast detailed different fields of design as was aforementioned, and there were several people interviewed. The two that stood out to me the most was first, a man named Tony Fadell, who is probably most known for being a major player in the design of a *little* device called the iPod, and he mentions that everyone has the potential to transform the world around them just through the power of design. A man by the name of Joe Gebbia was also interviewed, who’s name isn’t super recognizable, but his company definitely is. Gebbia revolutionized the modern way of travel when he and two of his friends founded Airbnb, a company who’s success makes sense now, but once Gebbia breaks down the logistics of the company and what he originally pitched to investors, you think, “Yeah, why did this company take off the way it did?” And the company took off because Gebbia and his friends asked themselves one question: is it possible to design for trust? Because he points out that a fundamental belief that most of us had instilled in us from early childhood is the notion of “stranger danger”, and how they had to build their company on the foundation of people letting complete strangers into their homes. Once they were able to create a well-designed reputation system that they pointed out was the key for building trust, then they were able to see the company flourish.

Good design is a need for any company trying to make it big or trying to stay big. Good design is founded in trying to capture a viewer’s attention and keep it, either in a good way or a bad, and these days, the line that divides those is very thin. Personalization is a key part of design, but how do you make something that seems personal to millions of people? Design is not only an art, but a philosophy, and the best designers and most successful people have realized this and capitalized on it. Design has a power nothing else does, and the more people realize this, the more understanding there will be of this abstract concept.

Podcast Episode: https://open.spotify.com/episode/3ziIj77LchKRkeqm44UAIk

A Possible Career Outlook

Social Media Coordinator

Company: Digital Limelight Media (DLM)

Link: https://www.indeed.com/cmp/Digital-Limelight-Media/jobs/Social-Media-Coordinator-96af76a52496f84a?sjdu=QwrRXKrqZ3CNX5W-O9jEveyKMGbi7h6SG6Um4sc6RErGp4Uer1njATWdkZ09ws18OC-1bKZtoaMKThpi7oog1t64hhPzUNY-uVqwbukbaLg&tk=1cpses61tafp3804&vjs=3

Skills/Requirements:

  • Proven work experience as a Social Media Copywriter or similar role
  • Hands-on experience using various social media platforms to advertise
  • Ability to deliver creative web content (text, image, video)
  • Excellent communication skills
  • A degree in (or working towards) Marketing, Communications or relevant field

Preferred but not Required:

  • Track and report on social media insights (traffic, engagement, shares, conversion rates) is a plus
  • Solid knowledge of SEO, keyword research and analytics tools (e.g. Google Analytics) is a plus
  • Familiarity with online paid advertising

Action items to become a stronger candidate:

  • I will get my Google Analytics Certification this year in my CAP 105 class.
  • I will continue with my degree in Advertising & PR with an emphasis in Advertising, taking core classes related to this job such as CAP 210 and 220, along with CAP 413 among others.
  • I will do an Internship in Advertising & PR hopefully by my senior year (2021-2022)

 

Social Media & Digital Marketing Specialist

Company: Lake Michigan Credit Union

Link: https://www.monster.com/jobs/search/?q=Advertising&where=Grand-Rapids__2C-MI&intcid=skr_navigation_nhpso_searchMain&stpage=1&page=2&jobid=38c5391a-c058-4826-b8d5-d91d96c7a600#detail

Skills/Requirements:

  • One to three years of similar experience, coupled with college degree
  • Working knowledge of graphic design fundamentals/principles and in formatting graphics for social media purposes
  • Familiarity with emerging trends in social media and a desire to innovatively advance LMCU social media presence
  • Passion for developing fun and interesting content ideas for target audience

Action items to become a stronger candidate:

  • I will continue with my degree in Advertising & PR with an emphasis in Advertising, taking core classes related to this job such as CAP 210 and 220, along with CAP 413 among others.
  • I will gain extensive knowledge of social media management tools such as Hootsuite, Google Analytics, among others required by the employer by taking classes pertaining to my major (CAP classes).

 

Design Manager

Company: Spotify

Link: https://www.indeed.com/viewjob?jk=5d92e0603333e2aa&tk=1cpsj5nolafp5802&from=serp&vjs=3

Skills/Requirements:

  • Practical management experience
  • Experience hiring product designers
  • Domain experience with adtech
  • History working with other Design leaders, Product Managers

Action items to become a stronger candidate:

  • I will continue with my degree in Advertising & PR with an emphasis in Advertising, taking core classes related to this job such as CAP 210 and 220, along with CAP 413 among others.
  • I will possibly take courses pertaining to Public Relations as well, such as CAP 220 and CAP 321, possibly even change my emphasis if need be.

 

Content Specialist, Social Media Marketing

Company: Victoria’s Secret

Link: https://www.indeed.com/jobs?q=public%20relations&l=New%20York%2C%20NY&vjk=c7d0f70e3b33a7b1

Responsibilities:

  • Concept, launch, manage and publish social media activities on Facebook, Instagram, Snapchat, Pinterest, Twitter, YouTube, Spotify mobile and other relevant emerging technologies, with a focus on live and in-the-moment content
  • Work in conjunction with the team to create engaging and fresh strategies for existing social media outlets, thoughtfully expand social media ecosystem, and utilize the newest platform features and tactics available
  • Drive content planning, asset management and trafficking, paid media content management
  • Maintain a deep understanding of the female consumer (sweet-spot being the 24 yr old woman), which includes her shopping habits, cultural interests, speech and use of technology
  • Track and monitor the effectiveness of social initiatives (i.e. reach, relevance and influence) and provide actionable and insightful reports for leadership teams

Skills/Requirements:

  • Bachelor’s degree in Marketing or related field
  • 5-7 years of digital marketing or social media management experience
  • Some experience with a major consumer brand (agency experience acceptable)
  • Experience with managing social communities (e.g.> Instagram, Facebook, Twitter, Pinterest, Snapchat, YouTube)
  • 3+ years in photo and mobile video content creation
  • Social copywriting and editing abilities

Action items to become a stronger candidate:

  • I will continue with my degree in Advertising & PR with an emphasis in Advertising, taking core classes related to this job such as CAP 210 and 220, along with CAP 413 among others.
  • I will possibly take courses pertaining to Public Relations as well, such as CAP 220 and CAP 321, possibly even change my emphasis if need be.
  • I will take a Film and Video course to learn more about that type of content creation, since that’s a part of the job.
  • Gain certifications in Google Analytics, Hootsuite, HubSpot, etc. or other social media management tools pertaining to the job itself.

 

Campaign & Creative Manager

Company: Amazon

Link: https://www.indeed.com/jobs?q=advertising&l=New%20York%2C%20NY&vjk=b21f3b2f3468a1fb

Skills/Requirements:

  • expert on Amazon Advertising’s policy, process, creative services and retail business
  • diving deep on creative data, recommending creative testing, and providing creative insights to our advertisers
  • Project managing the execution of sold advertising campaigns with internal Design, AdOps, Sales, Quality Assurance and Account Management teams
  • Bachelors’ degree in Marketing, Advertising or related field
  • Digital advertising experience and understanding of related ad specifications, file formats and technologies
  • Experience with MS Office, Photoshop, HTML5, Rich Media, and Salesforce

Action items to become a stronger candidate:

  • Take classes that detail the listed programs such as Rich Media and Salesforce, as well as take coding classes or join a club at the university
  • I will possibly take courses pertaining to Public Relations as well, such as CAP 220 and CAP 321, possibly even change my emphasis if need be.

 

Social Media Associate

Company: Williams-Sonoma, Inc.

Link: https://www.indeed.com/jobs?q=social%20media&l=New%20York%2C%20NY&start=20&vjk=c9d1f75ee355943b

Skills/Requirements:

  • 2-4 years professional experience, media industry experience a plus
  • Excellent social/blog writing skills + visual editing skills
  • Experience with various publishing tools and analytics platforms
  • Strong self-starter with ability to recommend and initiate work with minimal direction
  • Ability to prioritize and follow through with strong attention to detail
  • Strong interpersonal and written/verbal communication skills; ability to thrive in a cross-functional, team-based environment
  • Proficiency in Adobe Creative Suite with an emphasis on Photoshop + Premier
  • Results-focused approach and able to meet creative and production deadlines
  • Knowledge of platforms and analytics tools including blogs, Facebook, Instagram, Twitter, Pinterest, YouTube, Giphy + more
  • Retail and/or customer service experience a plus

Action items to become a stronger candidate:

  • I will continue with my degree in Advertising & PR with an emphasis in Advertising, taking core classes related to this job such as CAP 210 and 220, along with CAP 413 among others.

 

Creative Presentation Coordinator

Company: Ralph Lauren

Link: https://www.indeed.com/jobs?q=design&l=New%20York%2C%20NY&start=10&vjk=ba80ad6fd68cf7bc

Skills/Requirements:

  • Execute interior/window changeovers and installations for stores, including production of any interior sets, on-site prop handling, prop placement and rigging.
  • Execute daily interior set maintenance for stores, including: repositioning mannequins, re-propping, re-merchandising and sourcing alternative product for interior presentations.
  • For each installation, take responsibility for assisting in procuring and compiling creative and aesthetic elements for windows, including: wallpaper, paint, rugs, fabrics, lighting and decorative prop elements.
  • Communicate on a regular basis with Store Management and Product Presentation to ensure that business needs are met in the most brand appropriate manner.
  • Take responsibility for staying connected to the Corporate Office via the Team Site, including updates to the directives, showrooms, advertising, product deliveries and buys.
  • Actively participate in the timely updating of the Team Site, including window and interior photo review uploads and regional calendars.
  • Know and be aware of creative competition, learn from what you see outside of your immediate environment and report back to management on observations and insights.
  • 2-4 years visual presentation and rigging experience, preferably in a luxury retail environment
  • Excellent communication skills, both verbal and written, with supervisors and peers
  • General computer proficiency including Word, Excel and Outlook

Action items to become a stronger candidate:

  • Continue with my education in the Ad & PR field, including taking classes for such.
  • Take interior design courses either at GV or at another institution (Could not find appropriate courses at GV).

 

Social Media Specialist

Company: Jean-Georges Management

Link: https://www.indeed.com/jobs?q=design&l=New%20York%2C%20NY&start=30&vjk=83378e9e8d25a2cf

Skills/Requirements:

  • Bachelor’s Degree or equivalent in business, marketing, communications or other related field.
  • 1-2 year’s social media marketing experience preferred.
  • Photography experience required.
  • Food & beverage/hospitality experience required.
  • Familiar with each platform and create/develop content tailored to the specific platform
  • Photoshop, illustrator in design for skills, preferred.
  • Knowledge of social media landscape and ability to identify emerging trends and opportunities in food and wellness.
  • Highly organized and detail-oriented. Equally creative.

Action items to become a stronger candidate:

  • Continue with degree in Advertising, taking core classes related to this job such as CAP 210 and 220, along with CAP 413 among others.
  • Take photography courses at GV or another institution such as PHO 171-172, and if I choose to continue this course, then possibly all the way through PHO 375.

 

International Advertising and Content Manager

Company: the NBA

Link: https://www.indeed.com/jobs?q=advertising&l=New%20York%2C%20NY&start=10&vjk=ccd8e8fa1772335a

Skills/Requirements:

  • 3+ years of experience in working with advertising and media agencies, preferably with a global or international account
  • Understanding of international markets and various cultures
  • Understanding of the digital, social and creative landscape internationally
  • Video, advertising and/or social media production experience
  • Strong project management skills with attention to detail
  • Ability to work independently but thrive in collaborative, fast-paced environment
  • Strong interpersonal and communication skills Proficient in Word, Excel, PowerPoint

Action items to become a stronger candidate:

  • Continue with degree in Advertising, taking core classes related to this job such as CAP 210 and 220, along with CAP 413 among others.
  • I will conceivably minor in International Business, still taking my current language courses (GER 101 and 102 and so on) and take other business courses such as BUS 201 to also go along with my Advertising major.

 

International Advertising and Content Manager

Company: ACLU

Link: https://www.indeed.com/jobs?q=advertising&l=New%20York%2C%20NY&start=100&vjk=a7875ab44de8a1f4

Skills/Requirements:

  • A Bachelor’s degree or equivalent professional experience and a minimum of three years’ related experience in digital or communications is required
  • Experience working with and communicating to diverse constituencies
  • Excellent verbal, writing and interpersonal communications skills; strong attention to detail, ability to write and deliver work product under deadlines, and commitment to high quality standards
  • Experience writing and editing persuasive social media content; familiarity with a broad range of social media strategies
  • Experience producing organic and promoted content for professional social media profiles on Facebook and Twitter. Experience using and evaluating emerging social media platforms
  • Experience producing content such as Facebook Live, Periscope, Instagram Stories, Snapchat, and Tumblr is desired

Action items to become a stronger candidate:

  • I will continue with my degree in Advertising & PR with an emphasis in Advertising, taking core classes related to this job such as CAP 210 and 220, along with CAP 413 among others.
  • I will possibly take courses pertaining to Public Relations as well, such as CAP 220 and CAP 321, possibly even change my emphasis if need be.
  • I will take courses relating to American Law and History, such as HST 205-206, and HST 103, and courses on Civil Liberties such as CJ 305 and 326.

The Modern Ease of Collaboration

One used to have to talk to someone face-to-face if they wanted to collaborate. Generally, collaborations were held in a meeting room, and if they couldn’t be, they were held over the phone. It was one or the other, never in between. Now, it’s easier than ever if two people want to collaborate on something, whether it’s for work or not. If two people need to communicate ideas but are on opposite ends of the world, it can happen with a message and a Skype call. If you have access to the internet, you can collaborate with pretty much anyone else in the world (if they have a WiFi connection).

Sites and software like Slack, Google Drive, Hootsuite, and even Facebook and LinkedIn are all ways that getting something done has revolutionized the modern workplace. working from homeSomeone can start a business from the comfort of their own home, and gain clientele and customers without having to open their front door. Of course, meeting people in person is the tried-and-true way to connect on a personal level. A person 2000 miles away from you can only learn so much about you when all they’re seeing is your LinkedIn or Facebook profile. A flat screen can only give you so much.

 

slack logoThe stage of collaboration has more hidden behind the curtain. The aforementioned website Slack is a whole business built off of people in a whole different business communicating with one another. Messages can be exchanged and files can be shared in one platform. Google Drive is a way to work on a singular project with multiple people at once. A group of 10 can edit a Google Doc at one time, which can’t be said as easily for Microsoft Office, though they’re trying to keep up with Google’s share game.

Of course, one should know how to operate a collaboration all online (it’s how someone gains experience in the field of modern public relations), but being in an environment where a face-to-face conversation can happen in seconds should always take the cake for how people get a project done. I, personally, could never work all on my own. Working with people and talking with people makes it 100x easier for me to get something done (if the project required needs multiple people to succeed, of course). Confrontation is nowhere near as easy behind a screen. Working remotely has become more popular in recent years, and many businesses function just fine without employees needing to meet up every so often. Though big businesses still need an office, as meetings are still a thing and word-of-mouth is still the most effective way to get ideas across. You can guarantee a response when you say something to someone’s face. The same is not true with an IM or text. Businesses will most likely keep an in-office format of collaboration for a long, long time, at least until technology could replace us completely.

Many different methods are used to communicate and form partnerships in the modern age, and there are many options due to the many types of communication businesses need to succeed. There isn’t a right one, or a wrong one, only the one that makes the most sense for you and/or your business or the business you work for. Reaching out to someone has never been easier in 2018, and chances are, it will only continue to be that way in the years to come.

 

 

Privacy is Dead.

“Privacy is dead, and social media holds the smoking gun.”

Social media has a power that many of us have probably realized, but none of us can truly comprehend. It’s like a child we haven’t seen for many years and went through a shockingly fast growth-spurt. It’s grown past us now without us realizing it, and there’s a chance we can’t stop it.

Social media is a looming giant, both in the developed world and in our everyday lives. If one has a smartphone, a laptop, tablet, gaming console, etc., it is much more than likely that social media plays a part in their life. I know for a fact it does in mine. I know I have every kind of account short of MySpace, only because I was born too late for that era of the internet.

We used to have one main computer in my house, a nice-looking, sleek, black one that was brand-spanking new 10 years ago. I spent nearly all my time on it. Did everything I could do as an 8-12-year-old on the internet. I made a YouTube account, posted lyric videos, made a Facebook account (my first major experience with a social media giant, but only doing so after my mom made me sign a contract), left embarrassing comments, played Farmville for hours on end, and anything else my tween heart desired. My access to the internet became a hole that I dug for myself, but can never be filled again, now that I’ve dug too deep. Since the computer, I’ve had two of my very own laptops, three smartphones, a Nintendo DSi, and an Xbox that my brother and I shared (he has his own now). The internet has become ingrained in my life (as it has in everyone else’s), so much so that I want to make a career out of it.

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Time

In our modern era, the most popular social media sites are arguably Facebook, Twitter, YouTube, Instagram, Snapchat, and Tumblr, that possibly reside among a couple of others I cannot name right now. Who knew 5 years ago that Snapchat would grow to be as prevalent as it is now? Who knows if Facebook, despite its crazy popularity now, will even be a “thing” in 2 years? It’s unlikely something that big would die out that fast, but it’s happened before. Facebook, now the most widely-used social network in the world, has an estimated 2.23 billion monthly active users worldwide. That’s just about a quarter of the world’s population, something everyone thought was impossible to achieve maybe 10 years ago. Many thought social media was the enemy, and we shouldn’t let it into our lives, and some thought it simply wouldn’t do well, and we shouldn’t use it for other reasons. Now Snapchat and Instagram are the prevalent ones for those in their teens and 20s, gaining more traction in the younger generation, while Facebook remains popular with everyone, but the older generation most of all. Does this mean Snapchat and Instagram will come out on top in a couple years, just as Facebook already has? Or will it be the other way around? Will these other platforms fade away just as Facebook remains king? I guess we will have to see.

 

41617443_254221261797882_5100102844560703488_oSince social media is used in our everyday lives, clearly, it’s grown beyond that purpose. Who do you think developed all the platforms in the first place? Obviously there are people managing the apps day to day, and this work is most likely their full-time job. Since these companies are so huge, there are probably hundreds, maybe thousands of people who are paid a (relatively) fair wage to work at this company and provide for their family. Social media is not only in our lives, it is our lives. Without it, there would be many less jobs in the market today, or they would just be very, very different, definitely not as dependent on technology as they actually are now. It’s crazy just how and how much social media has been cemented in everyday society. Some people literally wouldn’t live without it.

While it is scary thinking about the possible FBI agent tracking your every move because of what social media is capable of now, chances are, nothing will actually happen to you, unless you’re browsing some seriously shady stuff. But social media has enabled long-lost friends and families to be reunited, enabled friends to be made, connect with people you never would otherwise, find a roommate, sell an old StairMaster that’s only use has been for the storage of dust, buy a StairMaster, sell a house, buy a house, and so many other things. The internet and it’s social media are a jungle. They’re beautiful in one way and scary in another, and we must always tread carefully and look behind us. We will find things we’ve never seen before and discover things that should never have been discovered.

Our privacy may be dead, but if we’re careful, our sanity and tolerance of the internet can keep the gun from going off a second time.

I Went Through Phases

I was that kid that went through several phases a year, even a week, even a month. I was into cooking for a while, even a whole set of bowls and a nice whisk and my own wooden spoon and cupcake decorator, all of which we still have to this day. Then I was into inventing things, then I was into origami, painting, magic, even balloon art at one point. The list goes on. It didn’t seem to end, but eventually it faded out. As I grew up, I got too busy to do art projects that began to seem menial as I aged. I went to middle school and then high school and filled my time with homework and free time with the internet.

Still, filling my time with art was not forgotten on me. Growing up with a math and science-oriented older brother who could have easily been valedictorian of his class (we didn’t have those) felt like pressure, and it took me forever to realize that it wasn’t. He got a 4.0 (unweighted) GPA while I got off with a 3.4. Not bad, and by the end I didn’t really care, that was good enough for me, because I had learned that my strengths were not summed up by a number, and bottom line, that number got me into college, and that was all I needed.

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Pinterest

I learned very soon that my strengths, being artsy and letting my creative juices flow, were something that I wanted to apply to real life. I am an ENFP Meyers-Briggs type that needs a job like a Graphic Designer or a Web Designer or an Advertising Exec or something that doesn’t let me sit down all day. I need people, interactions, a creative outlet to let me express myself. But at the same time, not too much, because I don’t do that great under pressure or in front of an audience. I thought at one point I was going to be a writer, because writing like I am not comes very easily to me. My thoughts can run away with me sometimes and there are so many things I want to say but I have a very limited outlet to express them all at once and I want to say one thing but then I end up saying something else and I forget the other thing and UGH.

howabraindumpcanunlockyourcreativity
Inner West Mums Sydney

But I digress, or rather, do whatever the opposite of digress is. I am a Gen Z who grew up in an amazingly innovative world of technology and have unlimited resources to express my creativity and connect with people who want to do the same thing I do. Meeting people who share my major in my CAP 105 class was beautifully refreshing, because I hadn’t met people before that want to do exactly what I do. My favorite class in high school was my Visual Communications class, because I learned how to use Adobe Photoshop and Illustrator, along with learning the basics of a DSLR camera (most of which I’ve already forgotten, but it was really cool at the time). That class was my favorite because we did have assignments, and in the beginning my teacher wanted everyone to do it a certain way, but as the year went on, the class got more fun for me because my creative outlet got bigger and bigger and I could do more. Many of our projects had a guideline to follow, but for the most part, we could do our own thing, and it was entertaining for me because you could easily tell the people that only signed up for the class to fill a credit or because the class wasn’t full. I felt like the only person who had a genuine interest in the class and it’s material.

Whilst I was in Visual Communications, I couldn’t help but feel, however, like I was inferior. My teacher, on days when he wasn’t in class, would show us documentaries that showcased different graphic designers and would show their art, and in those moments, I felt like, maybe a graphic design career wasn’t for me. It was upon doing more research that I realized you had to be good, like really, really good to truly be considered a success in the graphic design field. It was then that I broke up with the idea of ever being successful in graphic design itself, because I knew that I didn’t quite have the jaw-dropping talent that one needed. But, in that case, was there anything else I could do?

Fast forward to the beginning of my senior year, and my mom randomly brought up being in the field of advertising as a possible career path. I thought about it, looked into it a little bit, and realized that it could actually work for someone like me, who had a creative spark within them, but almost none of the talent to go with it. It sounded like such a good idea, and to this day, it still does. I am someone who needs the ability to express their ideas creatively, and so far, it seems that being in Ad & PR can give me that outlet.

Just please don’t ask me to draw anything. That phase ended long ago.

Introduction

Hello!

My name is Grace Recla, and I am a student at Grand Valley State University in Allendale, Michigan. My hometown is a city called Renton, with about 100,000 people, located about 20 minutes south of Seattle, Washington.

Why did I come here?

I get this question waaaay too often, so here is the answer: both of my parents are from Michigan (mom from Commerce, dad from Livonia) and Renton just got TOO exciting for me, so I decided it was time to move away. I have TONS of family from here, and me being from Seattle means that I and my family are the oddballs, while everyone else is from Michigan. My mom moved to Seattle after college, and met my dad soon after. I love it there, but have never lived anywhere else, so long story short, I just wanted a change. My family is so abundant here that I have an aunt who lives as close as Grandville, MI,  and grandparents who live as far as Commerce, MI.

More info

Here is the site for my city’s local newspaper, and here is the Wikipedia page for it (not the most reliable source, but there’s not a whole lot more about Renton I can refer you to). The only thing we got going for us is the fact that Jimi Hendrix lived here once.